Acquiring sponsorship agreements that are a good fit for both the sport organization and the corporation is one of the most crucial and challenging aspects of a sport manager’s job. In Developing Successful Sport Sponsorship Plans, 5th Edition, readers will have at their disposal a practical, step-by-step guide to identifying, soliciting, obtaining, and implementing appropriate and lucrative sponsorship opportunities.
Being Mindful in Sport and Exercise Psychology: Pathways for Practitioners and Students is a comprehensive resource of the many facets of mindfulness, which is interwoven with many techniques of applied sport and exercise psychology. The book expands upon the fundamentals of mindfulness theory and practice, reviews evidence of its effectiveness, and features numerous case studies that offer readers a fresh perspective of how mindfulness can be applied in diverse, real-world situations.
In the multi-billion dollar sport industry that captures the interest of a global audience, opportunities abound on the front lines and behind the scenes for those who have the education, skill, and drive to succeed. Often the biggest hurdles for those who want to work in the sport industry is breaking through with an initial opportunity.
This book is written for youth sport coaches, the individuals who volunteer their time to teach young athletes the fundamentals of a given sport, as well as the skills needed to work as a team. In writing this book, we recognize that children who enroll in recreational sports have a variety of experiences and skills, and thus this book seeks to provide coaches with a foundational structure and methods to provide effective instruction for all athletes.
“In an era of such divisiveness, it behooves all of us to consider means by which we can bring people together.”
–Mr. Richard Armitage, Former Deputy Secretary of State for the United States of America
Most athletic organizations (youth, junior, high school, Olympic, and a large number of college programs) have insufficient finances to meet operational need, and personnel must learn to proactively address resource deficiencies. Fundraising for Sport and Athletics, 2nd edition expands upon the foundation of fundraising information and strategies offered in the first edition. This textbook includes the most recent fundraising models and focuses on more practical and comprehensive applications of fundraising administration.
The new edition of FiT’s popular Sport Management Library title is an ideal text for students in sport facility and event management courses as well as an invaluable reference for managers and industry professionals. The updates to the third edition include an expanded discussion of naming rights and privatization and a comprehensive event manual. The third edition also features a new chapter entitled Booking and Scheduling.
Summer Sports Camps 101 is a comprehensive guide for creating and operating a summer sports camp. New or seasoned coaches, sports industry practitioners, and camp administrators in youth and college-level sports will benefit from author Richard Leonard’s extensive experience in planning and managing successful sports camps. This guidebook streamlines the process of conceptualizing, developing, operating, and concluding the summer sports camp season for camp administrators and coaches.
Designed with future leaders of the sport industry in mind, this edition features content from a comprehensive collection of 25 leading sport management scholars covering the fundamental theories and principles of the discipline in a practical and user-friendly format. Fifteen chapters thoroughly examine strategies for sport leadership, finance, marketing, sponsorship and sales, law, governance, ethics and globalization. This edition also offers standalone chapters on sport facility and event management--vital topics in today's introductory sport management courses.
This book acknowledges the central role of bodies in the social construction of gender and, in this case, ideas about masculinity. Editors Jorge Knijnik and Daryl Adair, along with a group of international researchers, articulate how various types of masculinities can be played out in different sports by drawing from personal experiences of athletes, investigating the cultural--and even global--impact of male achievements in sport, and comparing men's experiences in sport to women's.